Innovation Manager

Preparing students to create and implement into business practice solutions characterized by innovation.

Seminar - its aim is to present a wide range of knowledge in the field of creating innovations, using specific techniques and tools to carry out innovative work. The affected subject will be the thematic scope of accessibility to the concept of innovation and innovation, the application of innovation, design thinking in creating innovation, measuring the scope of the enterprise, measuring the business utility of the enterprise in terms of the ability to create and technology, the innovation management process.

1. Sołtysik M., Projektowanie strategii innowacji, Polskie Wydawnictwo Ekonomiczne, 2021.

2. Czyżewska M., Innowacje. Start-upy. Ryzyko, Wydawnictwo CeDeWu, 2020.

3. Kotler P., Innowacyjność – przepis na sukces, Wydawnictwo: Rebis – Dom.

4. Krippendorff K., Wprowadzanie innowacji od wewnątrz, Wydawnictwo Naukowe PWN, 2020.

5. Potwora D., Potwora W., Innowacje a strategie marketingowe przedsiębiorstw, Difin, 2020.

The student knows and understands.

The concept of innovation and innovativeness.

Goals and effects of innovation in enterprises.

Types of innovations by subject: Product innovations and business process innovations.

The use of design thinking in creating innovations.

Measuring the innovative activity of enterprises.

Measuring the business potential of enterprises in terms of innovation

Types of activities important from the point of view of innovation.

Innovation management process.

Sources of funds for innovative activities.

Passing test

number of points assessment

<20 2.0.

20 - 23 3.0.

24 - 27 3.5.

28 - 31 4.0.

32 - 35 4.5.

36 - 40 5.0.